San Francisco - CBS Mobile said that it has tapped Medio Systems to add search capabilities, and search-enabled advertising to its CBS Mobile websites. Seattle-based Medio will provide search functionality on CBS Sports Mobile, CBS Mobile News and CW Mobile, also expanding the range of advertising options on the sites, with relevant ads appearing adjacent to search results.

Seattle - Medio Systems announced on Monday the launch of its pay-per-click mobile advertising network, which will initially drive ad placement on search results pages for mobile virtual network operator Amp'd Mobile. Seattle-based Medio said its technology takes into account search behavior, click-through history, user demographics, geography and behavioral trending analysis when delivering ads to consumers.