Mobile Games Insider

Mobile Games Leaders Converge to Discuss Industry's Future

Authored by Ned Sherman on July 11, 2007 - 3:12pm.
Yesterday, we hosted our first annual Mobile Games Insider, a half-day invite-only event for 150 top games and mobile executives.  The event was held at a private beach club in Santa Monica, CA, just down the street from the new E3. The sole focus was on the mobile games industry, which despite $3.3 billion in revenue was not given any dedicated time or space at E3 this year. We felt that this event was needed and warranted by the simple fact that the mobile games industry is an industry here to stay. Moreover, when you combine 3 billion handsets worldwide with the increasing desire for entertainment anywhere, anytime, it isn't hard to see that this industry could really take off. As Lucy Hood, CEO of Jamba, simply put it in her keynote, "the mobile gamer is anyone."