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AirPlay Raises $4 Million for Mobile Gaming TV Shows

Authored by Mark Hefflinger on March 20, 2006 - 7:51am.
Monterey, Calif. - AirPlay, a company developing TV game shows where viewers participate with their mobile phones, announced on Monday that it has raised $4 million in its first round of venture capital financing, from Redpoint Ventures and Qualcomm. AirPlay TV, slated to launch in the fall, will allow mobile phone users to play along with live broadcasts: choosing winners and losers in reality TV shows; competing against contestants on game shows; and predicting plays in football games and other sporting events. The Monterey, Calif.-based company's first product, AirPlay Sports, will let users make live game and play predictions during pro and college football games when their seasons begin in the fall.
tags: VC | AirPlay | TV Shows | Mobile Gaming |

Mobile Gaming Set to Become Most Common Wireless App

Authored by Mark Hefflinger on January 28, 2005 - 5:22am.
London -- According to a new report by market analysis firm IDC, mobile gaming is set overtake ringtones by year's end to become the most common type of wireless data application. The global mobile gaming market is growing so quickly, in fact, that IDC estimates it will be a $1.4 billion industry by the year 2008. What's more, IDC predicts mobile games will soon evolve from single player, device-only game play towards virtual community gaming. The report also said the interdependence in the market would necessitate that carriers, handset manufacturers, game developers, aggregators and others would have to work together more closely to maximize revenues and accelerate market penetration.
tags: Mobile Gaming | Common Wireless App |

Report: Mobile Gaming Services to Generate $1.8 Billion by 2009

Authored by Mark Hefflinger on September 8, 2004 - 5:08am.
Scottsdale, Ariz. -- Mobile gaming services in the U.S. will generate $1.8 billion annually by 2009, or about 44% of total wireless data revenues, when 78.6 million American wireless subscribers will play mobile games, according to a report from Arizona-based market research firm In-Stat/MDR. Downloads of games for cell phones are expected to increase more than tenfold from 2003 levels by 2009. Currently, mobile gamers spend an average of 5.1 hours total per week playing games on the PC, game consoles or their cell phones, versus an average of 2.9 hours per week playing video games for all cell phone owners. The most popular wireless games include single-player board, puzzle and word games. "Mobile gaming has come a long way since 'Snake' was first deployed on wireless handsets in 1997," said In-Stat/MDR director of wireless research Clint Wheelock.
tags: Reports | Mobile Gaming | Generate |