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Applian Changes Name, Adds Features to Slingbox-Recording Application

Authored by Mark Hefflinger on July 11, 2006 - 3:20pm.
San Anselmo, Calif. - Applian Technologies said on Tuesday that it has changed the name of its PC software that can capture TV programs viewed away from the home through Sling Media's Slingbox device, in order to avoid trademark confusion in the marketplace.
tags: Video | Marketing | Law | TV | CE | DVR | Naming | Video Tech | Applian | Slingbox | Trademarks | Name Changes |