NeoMediaMobile Marketing Firm NeoMedia to Acquire Gavitec for $4.6 MillionAuthored by Mark Hefflinger on January 29, 2007 - 2:43pm.
Fort Myers, Fla. - NeoMedia Technologies, a provider of mobile marketing technology, has agreed to pay $1.6 million in cash and 61 million shares of NeoMedia stock to acquire Gavitec, a Germany-based maker of code readers for mobile marketing, mobile ticketing and mobile coupons. NeoMedia Sells Back Recently Acquired U.K. FirmAuthored by Mark Hefflinger on November 17, 2006 - 1:44pm.
Fort Myers, Fla. - NeoMedia Technologies, a diversified technology company, announced on Thursday that it has revised its mobile marketing strategy and sold back its recently acquired, U.K.-based subsidiary Sponge, a provider of mobile marketing services, to Sponge's founders.
NeoMedia Kills HipCricket Deal, Raises $5 MillionAuthored by Mark Hefflinger on August 31, 2006 - 5:22pm.
Fort Myers, Fla. - NeoMedia Technologies, a diversified technology company, announced that it has terminated its $4.5 million deal to acquire HipCricket, a Connecticut-based provider of mobile marketing technology to broadcasters and brand marketers.
NeoMedia Acquires U.K.-based Sponge for $17.4 MillionAuthored by Mark Hefflinger on February 22, 2006 - 3:25am.
Fort Myers, Fla. - Continuing its streak of recent acquisitions, NeoMedia, a provider of wireless services and technology, has agreed to buy Sponge, a London-based developer of mobile content delivery applications, for $17.4 million. Terms of the deal include $6 million in cash and the remainder in NeoMedia shares. Founded in 2001, Sponge provides mobile applications to agencies and media groups. Earlier this week, NeoMedia announced the purchase of 12snap, a Germany-based provider of marketing and entertainment applications and programs for cellular phones, for $22 million. Last week, NeoMedia acquired Mobot, a Massachusetts-based provider of mobile visual recognition technology, for $10 million in cash and stock and agreed to pay $4.5 million in cash to acquire HipCricket, a Connecticut-based provider of mobile marketing technology for broadcasters and brand marketers. NeoMedia to Acquire Mobile Marketing Firm HipCricket for $4.5 MillionAuthored by Mark Hefflinger on February 17, 2006 - 7:19am.
Fort Myers, Fla. - Continuing a recent string of acquisitions, NeoMedia Technologies, a provider of mobile Internet technologies, has agreed to pay $4.5 million in cash to acquire HipCricket, a Connecticut-based provider of mobile marketing technology for broadcasters and brand marketers. HipCricket provides customers with a range of mobile media technology, including marketing and mobile strategy development, creative content development, tracking and analysis, and database development and maintenance. Founded in 2004, HipCricket has already worked with four national radio groups, TV networks, a top TV reality show, and more than two dozen major marketers, NeoMedia said. Last week NeoMedia acquired Mobot, a provider of mobile visual recognition technology, for $10 million in cash and stock. Earlier this week, NeoMedia announced the purchase of 12snap, a Germany-based provider of marketing and entertainment applications and programs for cellular phones, for $22 million.
NeoMedia to Acquire Germany-based 12snap for $22 MillionAuthored by Mark Hefflinger on February 14, 2006 - 10:27am.
Ft. Myers, Fla. - NeoMedia Technologies, a provider of technology for delivering mobile Internet-based information, has agreed to pay $22 million in cash and stock to acquire 12snap, a Munich-based provider of marketing and entertainment applications for cellular phones. This is NeoMedia's first European acquisition. Last week, the company acquired Mobot, a Massachusetts-based provider of mobile visual recognition technology. Founded in 1999, 12snap has a total of about 75 employees in New York, London, Milan, Vienna and Stockholm, as well as Dusseldorf and Munich, and a technical development center in Romania.
Mobile Content Delivery Firm NeoMedia Buys Mobot for $10 MillionAuthored by Mark Hefflinger on February 9, 2006 - 3:40am.
Fort Myers, Fla. - NeoMedia Technologies, a developer of wireless Internet content delivery technology, has agreed to pay $10 million in cash to acquire Mobot, a Massachusetts-based developer of mobile visual recognition technology. Launched in 2004, Mobot offers technology that allows companies to advertise to users of mobile phones equipped with cameras. The company will continue to be headquartered in the Boston area, and its founder Russell Gocht will remain CEO, reporting to Martin Copus, NeoMedia's COO.
NeoMedia Technologies Gets Patent on Camera Phone Bar Code ScannerAuthored by Mark Hefflinger on February 2, 2006 - 7:07am.
Ft. Myers, Fla. - NeoMedia Technologies, a developer of wireless services, has received a U.S. patent for its technology that covers the capture and processing of bar codes explicitly from camera cell phones. The patent describes NeoMedia's method of capturing the image of a bar code by the camera device on a web-enabled cell phone, and processing the bar code so as to deliver the appropriate URL -- or web-based information -- to the user's cell phone screen, the company said.
NeoMedia to Acquire Mobile Visual Search Firm MobotAuthored by Mark Hefflinger on August 2, 2005 - 6:38am.
Fort Myers, Fla. -- NeoMedia Technologies, a wireless services company, has agreed to acquire Mobot, a Massachusetts-based developer of mobile visual and recognition technology. Terms of the deal include a total of up to $11 million, including cash, stock, and a $1 million bridge loan to Mobot. Mobot was founded in 2003 by Russell Gocht, its current CEO, to capitalize on market opportunities made possible through the rapid adoption of camera phones. The company has partnered with media companies, including Warner Music Group, JANE magazine, ELLEgirl, and VIBE magazine, and with advertisers, including L'Oreal, Samsung and Saturn, to launch interactive campaigns across multiple wireless carriers.
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