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Nick Lachey Debuts Online Social Network for Celebs and Teens

Authored by Mark Hefflinger on October 5, 2006 - 2:50pm.
Los Angeles - Nick Lachey, the former boy band singer and husband of Jessica Simpson, on Thursday announced the official launch of his social networking site for teens, YFly.com. The site includes a "verification process" for validating that online celebrity profiles were created and are maintained by the actual celebrity. "We took a good look at our competition and knew we could raise the bar for online networking," said Danny Perkins, YFly.com co-founder and chief marketing officer. "We focused our attention in 3 areas; first, making the site easy to use and fast, second, developing entertaining features, and finally delivering the ultimate connection point between real athletes, actors, musicians and their fans."
tags: Launches | Sports | Internet | Social Networking | Teens | Entertainment | Nick Lachey | Celebs | YFly |