One Million

Sprint First Carrier to Sell One Million Cell Phone Song Downloads

Authored by Mark Hefflinger on February 15, 2006 - 9:43am.
Reston, Va. - Wireless network operator Sprint announced on Wednesday that it has become the first mobile music service in the U.S. to sell one million over-the-air downloads of full-length tracks to its subscribers. The service, which launched in October 2005, offers a catalog of 320,000 songs for $2.50 each -- which includes one copy of the song for the phone and another for the PC. "The popularity of the Sprint Music Store is due largely to its ability to instantly deliver the songs people want when they want them on their Sprint phone, the one device that is likely always with them. This feature along with the easy-to-use storefront appeals to a mass audience in addition to tech-savvy early adopters," said Jeff Hallock, vice president of product marketing for Sprint.