Parks Associates

Report: Set-top Box Shipments to Pass 200 Million by 2013

Authored by Mark Hefflinger on July 31, 2009 - 4:32am.

Dallas - Annual worldwide TV set-top box shipments are expected to exceed 200 million by 2013, boosted by service providers exchanging older models for new devices with advanced features, according to a report from market research firm Parks Associates.

tags: TV | Reports | Parks Associates | Research |

Report: Web-Connected Game Consoles to Generate $8B in 2013

Authored by Mark Hefflinger on September 5, 2008 - 7:28am.

Los Angeles - Sony (NYSE: SNE), Microsoft (NASD: MSFT) and Nintendo are expected to generate over $8 billion in global revenue from online content and services for their Internet-connected game consoles, according to a report from market research firm Parks Associates.

Which Online Video Ad Format Will Prevail?

Authored by Jay Baage on March 24, 2008 - 1:34pm.

From Future of Television Forum West – It is clear that the television industry is fundamentally changing since it was shaken up by Google’s $1.65 billion acquisition of YouTube in October 2006. In the panels and keynotes at the first day of the Future of Television Forum West on Monday, the big issue was still… wait for it… how to make money in this new online universe.

Report: Portable Video Player Shipments to Hit 132 Million in 2011

Authored by Mark Hefflinger on October 11, 2007 - 9:38am.

Dallas - Worldwide shipments of video-capable portable media players will hit 132 million units in 2011, growing at an annualized rate of 30% over the next five years, according to a report from market research firm Parks Associates.

Report: U.S. In-Game Ad Spending to Pass $2 Billion in 2012

Authored by Mark Hefflinger on June 29, 2007 - 7:09am.

Dallas - Spending on advertising within video games in the U.S. is projected to grow from $370 million in 2006 to more than $2 billion in 2012, at a faster rate than other media including TV, radio, print and the Internet, according to a report from market research firm Parks Associates.

Report: 55% of U.S. Households Will Have Broadband by Year's End

Authored by Mark Hefflinger on February 16, 2007 - 7:02am.

Dallas - By the end of 2007, 55% of all U.S. households will have high-speed Internet access, according to projections in a report from market research firm Parks Associates.

Report: PC In-Game Ad Revenue to Top $400 Million in 2009

Authored by Mark Hefflinger on June 14, 2006 - 1:44pm.

Dallas - Revenue from in-game advertising on PC game titles is expected to grow from $80 million in 2005 to more than $400 million in 2009, according to a report from market research firm Parks Associates.