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Subscriber Growth Nets Howard Stern $83 Million Bonus from Sirius

Authored by Mark Hefflinger on January 9, 2007 - 9:21am.

New York - Sirius Satellite Radio, a provider of digital radio programming with more than six million subscribers, has paid its on-air personality Howard Stern an $83 million stock bonus, which was tied to subscriber targets set when he signed a $500 million contract with the company in 2004.

tags: Radio | Sirius | Howard Stern | Mel Karmazin |

Howard Stern Promotes New Online Radio Service with Freebie

Authored by Scott Goldberg on October 16, 2006 - 7:32am.
New York City – After ten months at subscription-based Sirius Satellite Radio, Howard Stern, the self-proclaimed “King of All Media,” is launching two days of free live online access to his four hour show on October 25 and 26. The offer is being made to promote the new Sirius internet radio service, which will offer 75 CD-quality channels for a monthly subscription fee of $12.95, the company said in a press release.
tags: Radio | Audio | Satellite Radio | Sirius | Howard Stern | Internet Radio | Promotions | Talk Radio |

Sirius Satellite Radio Airs "First Ever Profane Ad" on U.S. Commercial Radio

Authored by Mark Hefflinger on September 29, 2006 - 1:59pm.
New York - Sirius Satellite Radio, a digital radio service with 4.7 million subscribers, has begun airing the first ever U.S. radio commercial to feature profanity, according to the makers of Sinus Buster hot pepper nasal spray, which produced the ad. Radio personality JR Gach voiced the ad, which will initially air exclusively on shock jock Howard Stern's two channels on Sirius. The 30-second spot is peppered with several other expletives before closing with the line, "The best sh*t that ever was ... Sinus Buster."
tags: Marketing | Advertising | Radio | Audio | Satellite Radio | Sirius | Howard Stern | Satellite | Profanity |

Sirius to Offer Internet-Only Service, "Best of" Howard Stern Uncensored

Authored by Mark Hefflinger on August 31, 2006 - 5:35pm.
New York - Sirius Satellite Radio, a provider of subscription radio programming with 4.7 million subscribers, plans to launch an online-only subscription service that will charge the same $12.95 per month as its satellite-based service, according to a post on the Sirius Backstage blog.
tags: Internet | Subscriptions | Radio | Audio | Satellite Radio | Sirius | Howard Stern | Commerce | Satellite |

CBS Radio to Settle Lawsuit Against Howard Stern, Court Clerk Says

Authored by Mark Hefflinger on May 25, 2006 - 6:38am.
New York - CBS Radio has settled its lawsuit against Howard Stern, in which it alleged the shock jock improperly used his last months on terrestrial radio to promote his jump to satellite radio, Reuters reported.
tags: Law | Lawsuits | Settlements | Radio | Satellite Radio | Sirius | Howard Stern | Investing | CBS Radio | CBS |

LA Times: 10 Million Howard Stern Listeners Aren't Sirius Subscribers

Authored by dmw on April 13, 2006 - 4:22pm.
Los Angeles - The Los Angeles Times recently reported on the missing members of Howard Stern's radio audience, as only an estimated 1 or 2 million of his 12 million terrestrial radio listeners have subscribed to Sirius Satellite Radio, where his show now resides. Stern's replacements -- David Lee Roth on the East Coast and Adam Carolla on the West Coast -- are registering less than a fifth and a quarter of Stern's audience, respectively, on his former stations. A poll conducted by a Michigan-based rock radio consulting firm found that more than half of Stern's former audience from 79 rock stations have migrated to established programs similar to Stern's.
tags: Marketing | Subscriptions | Radio | Metrics | Sirius | Howard Stern |

Web Traffic to Sirius Site Now Outpacing Traffic to XM

Authored by dmw on April 12, 2006 - 7:37am.
Washington - Buoyed by the debut of radio shock jock Howard Stern, for the first time, more people visited the web site of Sirius Satellite Radio since January than that of rival XM Satellite Radio, according to new figures from Internet research firm Nielsen//NetRatings. The firm said that Sirius' site drew 2.3 million unique visitors in January, beating XM by about 700,000. Sirius also continued to outpace XM in both February and March, though traffic to XM's site also grew sharply over the previous year. "While Sirius has seen significant growth specifically due to Howard Stern's programming, both services benefit from individuals going to their site, not just to sign up for service, but also to listen to content while they are without their players," said Jon Gibs, the senior director of media at Nielsen//NetRatings.
tags: Internet | Marketing | Radio | Metrics | XM Radio | Sirius | Howard Stern |

LodgeNet, In Demand to Offer Howard Stern on Hotel VOD Systems

Authored by dmw on April 10, 2006 - 6:17am.
New York - LodgeNet and In Demand, two providers of broadband and video-on-demand programming to hoteliers, jointly announced on Monday that they have signed an agreement to bring video-on-demand episodes of Howard Stern's radio show to the 3,300 U.S. hotels served by LodgeNet. In Demand, which holds the video-on-demand rights for Stern's show, will also make a variety of its on-demand content available on LodgeNet systems.
tags: Video | VOD | Howard Stern | Content Deals | LodgeNet | Hotels | In Demand |

Howard Stern Launches Video-on-Demand Film Festival

Authored by Mark Hefflinger on February 22, 2006 - 5:15am.
New York - Radio shock jock Howard Stern, whose show is now broadcast on Sirius Satellite Radio and on the In Demand video-on-demand service, on Wednesday announced plans to hold the first Howard Stern Film Festival. The festival will accept films under five minutes in length that deal with storylines related to Stern's show. Winners will be broadcast on Howard TV On Demand, a video-on-demand service offered by Comcast, Time Warner Cable, Cox and Adelphia that features 40 video episodes of Stern's show and other programming for $13.99 per month.
tags: Video | Howard Stern | Launch | Film Festival |

Sirius Launches Howard Stern in Canada, Blue Collar Comedy in U.S.

Authored by Mark Hefflinger on February 1, 2006 - 7:59am.
New York - Sirius Satellite Radio, a provider of subscription radio programming with 3 million subscribers, announced on Wednesday that it has added Howard Stern's radio show to its Canadian programming lineup. Stern's show began broadcasting on Sirius in the U.S. on Jan. 9, and will launch in Canada on Feb. 6. Separately, New York-based Sirius on Wednesday launched Blue Collar Comedy, a new channel featuring comedians including Jeff Foxworthy, Larry the Cable Guy and Bill Engvall.
tags: Sirius | Howard Stern | Canada | Launch | U.S | Blue Collar Comedy |

Howard Stern Show Launches on Sirius Satellite Radio

Authored by Mark Hefflinger on January 9, 2006 - 5:07am.
New York - Radio shock jock Howard Stern on Monday debuted his new radio show on Sirius Satellite Radio. In addition to his weekday radio show, Sirius will offer two Stern-focused radio channels, one of which will be more about Howard Stern and the other more entertainment-oriented. In addition to new original shows like "Crack Whore View" and "Tissue Time with Heidi," the programming will include controversial radio host "Bubba the Love Sponge" -- who was fired by Clear Channel after racking up $755,000 in FCC indecency fines -- as a weekday afternoon host.
tags: Radio | Sirius | Howard Stern | Satellite |

Howard Stern Signs Subscription Video-on-Demand Deal with In Demand

Authored by Mark Hefflinger on August 3, 2005 - 6:24am.
New York -- Radio personality Howard Stern, who signed a $500 million deal to move his show off of traditional radio and onto Sirius Satellite Radio, announced on Wednesday an additional agreement with In Demand, to offer his program on TV via subscription video-on-demand. The three-year deal, financial terms of which were not disclosed, will make In Demand the exclusive TV outlet for Stern's weekday program. Viewers will be able to watch episodes of Stern's show at their leisure by adding a flat subscription fee to their monthly cable TV bill. "By providing Howard Stern's show in a subscription VOD format, this content will be available to only those viewers that make an affirmative decision to view it, with the benefit of parental controls tools from their television provider," said In Demand president and CEO Rob Jacobson. New York-based In Demand said that Comcast, Time Warner Cable and Cox -- which jointly own In Demand -- have agreed to offer the subscription video-on-demand service, adding that it is also negotiating with other potential distributors.
tags: Howard Stern | In Demand | Video-on-Demand Deal |

Sirius Satellite Radio Signs Howard Stern to 5-Year, $500 Million Contract

Authored by Mark Hefflinger on October 6, 2004 - 2:58am.
New York -- In a major coup for the No. 2 satellite radio firm, Sirius Satellite Radio announced on Wednesday that it has signed a five-year, $500 million agreement with shock jock Howard Stern to broadcast his syndicated radio program on its satellite network beginning January 1, 2006. New York-based Sirius put the total cost of the Stern show, including production and cast compensation, at $100 million per year. Stern ranks as the No. 1 radio host among males 18-49, and has the highest-rated radio program in New York, Los Angeles and many of the 46 markets where he is heard by an estimated 12 million daily listeners. By contrast, Sirius currently counts only 600,000 subscribers for its $12.95 per month radio service, but is banking on a huge increase from Stern's loyal fans. "[Stern] is an entertainment force of unprecedented recognition and popularity in the broadcast world, who is capable of changing the face of satellite radio and generating huge numbers of subscribers for Sirius," said Sirius CEO Joseph P. Clayton. Stern's controversial show has drawn hundreds of thousands of dollars in indecency fines from the FCC, incurred by both his current employer, Infinity Broadcasting, and syndication partner Clear Channel, which dropped Stern's show from its stations in April. FCC indecency rules will not apply on the subscription-based, satellite-delivered Sirius service. "It has been my dream to have the top-rated show in radio since I was five years old," said Stern. "Sirius -- the future of radio -- will take this dream to a whole new level as I bring my fans my show my way. It will be the best radio they will ever hear."
tags: Howard Stern | Deal | Contract | Sirius Satellite Radio |