PlaySpan

Report: In-Game Currency is Most Popular Virtual Item to Sell

Authored by Mark Hefflinger on October 28, 2009 - 11:16am.

Santa Clara, Calif. - Nearly one-third (31%) of those who purchased virtual goods over the past year also sold virtual goods, with in-game virtual currency being the most frequently sold item from player to player, according to a report from market research firm VGMarket and PlaySpan, an operator of virtual goods marketplaces.

Report: Free-to-Play Web Games See Most Virtual Purchases

Authored by Mark Hefflinger on September 14, 2009 - 10:28am.

Santa Clara, Calif. - As online games increasingly look towards virtual goods transactions to generate revenue, a new survey found that free-to-play games attract the greatest number of virtual goods buyers, and that virtual currency is the most popular purchase.

Survey: 12% of Online Americans Buying Virtual Goods

Authored by Mark Hefflinger on July 31, 2009 - 4:36am.

New York - With the U.S. now accounting for nearly a quarter of the $1 billion market for virtual goods, 12% of online Americans say they have purchased virtual goods in the past year, for use in an online game, virtual world or social networks, according to a report from market research firm Frank N. Magid Associates and micropayments firm PlaySpan.

PlaySpan Brings Virtual Goods Marketplaces to Social Networks

Authored by Mark Hefflinger on July 16, 2009 - 11:42am.

Santa Clara, Calif. - PlaySpan, a provider of micropayment transaction services for more than 1,000 virtual worlds and online games, plans to launch marketplaces on social networks Facebook and MySpace. The marketplaces will allow users to purchase online game items, virtual goods and game currencies. The company also recently announced a partnership with PBS, to sell online gift cards for PBS Kids Play online educational content at 800 Toys 'R' Us Stores.

PlaySpan Acquires Micropayments Firm Spare Change

Authored by Mark Hefflinger on April 21, 2009 - 7:48am.

San Francisco - PlaySpan, a provider of micropayment processing for online games, virtual worlds and social networks, announced on Tuesday that it has acquired Spare Change, a provider of micropayment services on social networks.

In-Game Commerce Firm PlaySpan Lands $16.8 Million

Authored by Mark Hefflinger on November 25, 2008 - 7:24am.

Santa Clara, Calif. - PlaySpan, a provider of digital micropayment services for online games and social media applications, announced on Tuesday that it has raised $16.8 million in its second round of funding.

In-Game Commerce Firm PlaySpan Acquires PayByCash

Authored by Mark Hefflinger on July 16, 2008 - 9:23am.

Santa Clara, Calif. - PlaySpan, a Santa Clara, Calif.-based developer of in-game search, commerce and micropayment technologies, said on Wednesday that it has acquired PayByCash, a Virginia-based developer of an alternative payment system for online games, virtual worlds and social networks.

DMW Vlog: PlaySpan's Tony Colafrancesco on Trading Virtual Goods

Authored by Jay Baage on June 24, 2008 - 7:21am.

The market for virtual goods and currency in games such as World of Warcraft is booming and some analysts estimate that it's worth approximately $1.5 billion. I caught up with PlaySpan's Tony Colafrancesco in between panels at our recent LA Games Conference and asked him some questions about the current problems users run into when trying to trade virtual goods or currency, including gold miners and virtual gangsters, and how Playspan is working to bring some order to the chaos. Playspan claims to be the first publisher-sponsored in-game commerce network for microtransactions with a combined user base of over 10 million gamers.

Game Commerce Network Provider PlaySpan Gets $6.5 Million

Authored by Mark Hefflinger on September 18, 2007 - 6:50am.

Santa Clara, Calif. - PlaySpan, a provider of in-game commerce applications for publishers, has raised $6.5 million in its first round of venture capital financing, PaidContent.org reported.