ProspectiveGoogle Launches IPO Website, Begins Registering Prospective InvestorsAuthored by Mark Hefflinger on August 2, 2004 - 3:54am.
Mountain View, Calif. -- Search engine giant Google has launched the website that will host the public auction of shares for its upcoming initial public offering (IPO), expected to raise up to $3.3 billion. Potential investors may now visit the sit and register for an identification number to participate in the auction, as well as declare the number of shares they wish to buy and the price they are willing to pay for them. Google has said that it chose the more unorthodox public auction process for its IPO in order to put smaller investors on more equal footing with large investors. Mountain View, Calif.-based Google said in an SEC filing that it expects its shares to sell for between $108 and $135 per share.
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