Publicis Groupe

Publicis to Buy Microsoft's Razorfish Ad Unit for $530 Million

Authored by Mark Hefflinger on August 10, 2009 - 7:36am.

Redmond, Wash. - Microsoft (NASD: MSFT) announced on Monday that it has sold its Razorfish digital marketing agency to France's Publicis Groupe, in a deal valued at $530 million. Founded in 1995 as Avenue A, the Seattle-based company raised $48 million in an IPO in 1999, and went through a series of acquisitions before being purchased by Microsoft in 2007.

Report: Microsoft Looking to Unload Razorfish Ad Agency

Authored by Mark Hefflinger on June 29, 2009 - 8:57am.

San Francisco - Microsoft (NASD: MSFT) has hired Morgan Stanley to help it sell off Razorfish, the digital ad agency it acquired as part of a $6 billion deal back in 2007, the Financial Times reported.

Google Sells Performics Search Marketing Unit to Publicis Groupe

Authored by Mark Hefflinger on August 6, 2008 - 9:26am.

Mountain View, Calif. - Google (NASD: GOOG) announced on Wednesday that it has agreed to well its Performics search marketing business France's Publicis Groupe.