Los Angeles - "Quarterlife," an original Web series co-produced by MySpace (NYSE: NWS), pulled in dismal ratings in its debut as an hour-long TV series on NBC (NYSE: GE), according to The Hollywood Reporter, marking the network's "worst time-period performance in the 10 p.m. hour in at least 17 years." The show averaged a 1.3 rating and 4 share among viewers ages 18 to 49, and just 3.1 million viewers. "The Web site traffic went up a huge amount and we continue to try new things and new models," NBC co-chair Ben Silverman told THR. "It's very inexpensive but we hoped for higher ratings." THR reports that the series will continue its six-episode run on NBC before moving to NBC Universal's Bravo cable network.

Los Angeles - Creators of the Internet series "quarterlife," first shown on MySpace and soon to become an hour-long series on NBC (NYSE: GE), said on Monday that the series will also be made available for purchase from Apple's (NASD: AAPL) iTunes Store. The hour-long episodes will sell for $1.99 and be made available on the same day that they are broadcast on-air.

New York - NBC (NYSE: GE) has acquired "Quarterlife," an online series airing on MySpace that has its own social network, and plans to turn it into an hourlong TV drama that will likely premiere in February, The New York Times reported. The first-of-its-kind deal included a license fee paid by NBC that "Quarterlife" series creator Marshall Herskovitz described to The Times as "much less than what is paid for conventional shows."

Los Angeles - News Corp.'s (NYSE: NWS) MySpace on Friday announced that it will debut the first 8-minute episode of its 36-episode original Internet series, "Quarterlife," on Sunday. New episodes will thereafter be posted every Sunday and Thursday. The series follows a twenty-something girl whose video blog spills the secrets of her friends. "We believe that Internet content can be just as creative and engaging as what you see on TV and in the movies, and that's what we set out to accomplish in creating 'quarterlife,' the first network-quality show to air online," said show co-creator Marshall Herskovitz.

Los Angeles - The producers of TV shows including "thirtysomething" and "My So-Called Life" have announced a deal to turn a rejected ABC TV pilot into a Web-based series called "Quarterlife," which will be distributed on MySpace.