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Airborne Entertainment Launches Activist Ringtones

Authored by Mark Hefflinger on March 28, 2006 - 10:19am.
Montreal - Mobile entertainment publisher Airborne Entertainment on Wednesday introduced a new line of ringtones with social, political and environmental activist themes. The "Just Cause" ringtones and ringback tones -- such as "Hell no, we won't go!" and "Every 3.6 seconds someone dies of hunger" -- will see 10% of net proceeds donated to a different charity each month.
tags: Launch | Ringtone | Airborne Entertainment | Activist |

The Orchard, Warner/Chappell Sign Ringtone Distribution Agreement

Authored by Mark Hefflinger on March 23, 2006 - 3:34am.
New York - The Orchard, a digital distributor of independent label music, said on Thursday that it reached an agreement with Warner/Chappell Music, the music publishing arm of major record label Warner Music Group. Under the terms, The Orchard will be granted rights to make songs whose publishing is controlled by Warner/Chappell available as master recording ringtones and ringback tones to U.S. wireless subscribers through its network partners.
tags: The Orchard | Deal | Distribution | Ringtone | Warner/Chappell |

Oasys Mobile to Distribute Ringtones from Death Row, Reggaeton Nation

Authored by Mark Hefflinger on February 22, 2006 - 4:32am.
Raleigh, N.C. - Mobile entertainment publisher Oasys Mobile (formerly Summus) announced on Wednesday that it has partnered with The Nickels Group, a digital entertainment production house, to distribute ringtones from Reggaeton Nation and Death Row Records. North Carolina-based Oasys will now offer over 400 reggaeton ringtones and 150 ringtones from Death Row artists including Snoop Dogg, Dr. Dre and Kurupt.
tags: Mobile | Ringtone | Oasys | Distribute | Reggaeton | Death Row |

Oasys Mobile to Sell Ringtones from The Orchard

Authored by Mark Hefflinger on February 14, 2006 - 10:11am.
Raleigh, N.C. - Mobile entertainment publisher Oasys Mobile (formerly Summus) announced on Tuesday a partnership with The Orchard, a digital distributor of independent label music. Under the deal, Oasys will distribute master recording "TrueTones" ringtones from Orchard artists, including an initial catalog of 10,000 TrueTones.
tags: Mobile | Sell | Ringtone | Oasys | Orchard |

BBC to Offer "The Office," "Little Britain" Ringtones on Orange

Authored by Mark Hefflinger on February 9, 2006 - 3:27am.
London - BBC Worldwide announced that it has launched a new ringtone service with U.K wireless network operator Orange. The service will initially offer wallpapers, ringtones and video clips from "The Office", "Two Pints of Lager and a Packet of Crisps", "The League of Gentlemen", "Goodness Gracious Me", "Doctor Who" and "Little Britain." The BBC said it hoped to include other shows as the year progresses and that it is in talks with other mobile operators about making BBC shows available to their customers.
tags: BBC | Offer | Ringtone | Orange | Little Britain |

Oasys Mobile to Sell Valentino Production Music/SFX Ringtones

Authored by Mark Hefflinger on February 8, 2006 - 3:59am.
Raleigh, N.C. - Wireless entertainment publisher Oasys Mobile (formerly Summus) announced on Wednesday that it signed an agreement with Valentino, the provider of a production music and sound effects library. Under the deal, Oasys will develop and publish cell phone ringtones based on Valentino music and sound effect audio clips.
tags: Mobile | Sell | Ringtone | Oasys | Valentino | Music/SFX |

The Orchard Signs Deals with Ringtone Distributors

Authored by Mark Hefflinger on January 18, 2006 - 4:02am.
New York - The Orchard, a digital distributor of independent label music, announced on Wednesday that it has signed agreements with four new mobile entertainment distributors, each of which will offer all of The Orchard's ringtones through their services. The deals with GroupieTunes, Mobiletoolbox, Summus and Xingtone guarantee that between 15 and 50 percent of all non-major label ringtones they offer will come from Orchard labels and artists. The Orchard's partnership with Xingtone also will allow Orchard artists and labels to offer ringtones directly to their fans through their own ringtone stores.
tags: Deals | The Orchard | Ringtone | Distributors |

CBS to Premiere Coldplay Ringtone in Tonight's Episode of "CSI: NY"

Authored by Mark Hefflinger on November 30, 2005 - 9:21am.
New York - Viacom's CBS network announced on Wednesday that it will embed a master recording ringtone ("Realtone") of a song from Capitol Records recording artists Coldplay into an episode of its drama "CSI: NY," and then offer the ringtone for download to viewers several minutes later. A ringtone of Coldplay's "Talk," from its double platinum album "X&Y," will be included in tonight's episode of "CSI: NY". The ringtone will then be available exclusively from CBS.com for one week.
tags: CBS | CSI | Episode | Ringtone | Coldplay |

Coca-Cola, Shazam Partner on U.K. Digital Song and Ringtone Giveaway

Authored by Mark Hefflinger on May 19, 2005 - 7:37am.
London -- Coca-Cola announced that it has partnered with Shazam Entertainment, a developer of mobile music recognition technology, on a two-month promotion that will give away 5,000 ringtones or full-song downloads each day. Consumers can call a special number and hold their cell phone near an audio source, which will then reply with a text message listing the artist and name of the song. The message will also relay whether the consumer has "won" a ringtone or full-song download of the track, or else provide a link to purchase it via mobile phone. Entrants at MyCokeMusic.com will receive one free "CokeTag," which counts as a single call to Shazam's mobile music identification service; additional CokeTags will be available for 25 pence (46 cents) each, rising to 50 pence (92 cents) following the conclusion of the promotion. Ringtones and downloads purchased from MyCokeMusic.com will cost about $2.50.
tags: U.K | Ringtone | Musics | Coca-Cola | Shazam |

Cingular Launches Ringtone Service to Promote New Singles for Labels

Authored by Mark Hefflinger on April 12, 2005 - 10:17am.
Atlanta -- Mobile network operator Cingular Wireless on Tuesday launched a service that will premiere new music singles as ringtones, either before they are heard anywhere else, or at the same time that the song debuts on radio. The first such song to be promoted through the Cingular Sounds service will be "Speed of Sound," the first single off of Coldplay's forthcoming album X&Y, due for release on Capitol Records on June 7. Cingular has deals to offer master recording ringtones of songs from all four major record labels.
tags: Launches | Cingular | Labels | Ringtone | Promote New Singles |

Mobile Games Firm Dwango Names CEO, Acquires Ringtone Provider

Authored by Mark Hefflinger on February 6, 2004 - 10:14am.
Seattle -- Dwango North America Corp., a developer and publisher of wireless entertainment content, announced on Friday that it has named Rick J. Hennessey as president and CEO. The company also said that chief financial officer Jacques Faust and chief operating officer Conrad Hametner are leaving the company. Hennessey has served as president of the company's Dwango Wireless unit since July 2003. The company also announced that it has acquired Hennessey's ringtone company, Over the Air Wireless; financial details of that transaction were not disclosed. Finally, Dwango said it will relocate its corporate functions from Houston, Texas to Seattle, Wash.
tags: Mobile Games | CEO | Ringtone | Dwango |

Report: Ringtone "Fad" Has Peaked, Though Mobile Music Market Still Hot

Authored by Mark Hefflinger on January 12, 2004 - 3:45am.
Basingstoke, England -- A new report predicts that the burgeoning market for cell phone ringtones has already peaked, and the "fad" will gradually decline in popularity as the overall mobile music market grows. England-based Juniper Research forecasts that ringtone revenues will decline from $1 billion in 2003 to $490 million by 2008; in contrast, the firm says direct revenues from distributing master recordings of songs over cellular networks will grow to $560 million by 2008. "The ringtone market is already showing signs of being a passing fad, and is in many social groups, already consider 'naff' and annoying," said Juniper Research senior analyst Paul Skeldon. "The use of the mobile channel to distribute master recordings of music is however one that is being eyed with considerable interest by both the mobile and music industries… there is growing interest in using mobile as a way of selling music promo material to encourage the purchase of more traditional 'hard copy' music."
tags: Mobile | Reports | Ringtone | Musics | Fad |