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Analysis: Facebook is NOT a Social Media Company

Authored by Jay Baage on September 20, 2009 - 4:07pm.
Last week I attended the Internet Marketing Conference in Vancouver, Canada. I figured that I would share some notes from there regarding Social Media Marketing in particular, since that is the field of marketing that, in my opinion, is evolving the fastest. First there is the issue of terminology. Everyone, including myself, tend to talk about social media marketing, but I guess one takeaway from the conference is that we're really talking about social marketing. As Louise Clements, Director of Sales, Facebook Canada points out, Facebook is NOT a media company.
tags: Video | Marketing | Google | Facebook | Canada | UGC | Social Media | Social Media Marketing | Internet Marketing Conference | Vancouver | FollowFormation |