I like Southwest Airlines. The video embedded above reinforces that feeling. In it, Southwest Airlines’ Rapping Flight Attendant, David Holmes, explains Generally Accepted Accounting Principles (GAAP) in a “GAAP Rap” at the 2009 Shareholder’s Meeting held at the Company’s Dallas headquarters today. While the audience might not get it, I bet YouTubers will. Southwest is a good example of a company that understands how to use social media. BTW I found out about this video through their Twitter feed. Follow SouthwestAir.
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