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Microsoft, U.K. Retailer Tesco Team on 'Virtual DVD' Service

Authored by Mark Hefflinger on September 9, 2009 - 12:06pm.
London - Microsoft (NASD: MSFT) announced on Wednesday that it has partnered with U.K. retail chain Tesco on a new "Virtual DVD" service, that will allow Tesco customers who purchase DVD and Blu-ray movies to download a digital copy to their computers. The digital copies will have "a similar level of video quality, interactivity and bonus content" as the hard copy, in addition to network-connected features like auto-updated trailers, viewing parties with online chat, MP3s, ringtones and networked games.

tags: Video | Microsoft | Movies | DVD | Retail | Tesco | Virtual DVD |