New York - Visible World, a provider of targeted video advertising services, has raised $25 million in a third round of funding led by Adams Street Partners and AllianceBernstein, MediaPost reports.

New York - A&E Television Networks, a joint venture of The Hearst Corporation, ABC and NBC, announced on Monday the launch of two mobile TV channels -- A&E Mobile and The History Channel Mobile -- on the MobiTV service offered by several U.S. carriers. Separately, New York-based A&E said it has partnered with video advertising firm Visible World, to enable advertisers to dynamically customize and target TV ads in real-time across A&E Network and The History Channel. Advertisers will now be able to adjust campaigns based on changing market conditions, audience demographics, and the programming context in which their ads appear.

New York - Video advertising technology developer Visible World said on Monday that it has partnered with SpotXchange, a self-service exchange for online video ads, to allow advertisers and agencies to customize online video ads for specific demographics, geographic locations, market conditions, and other real-time data. For example, for an automotive client's campaign, the system might serve a video ad for an SUV or light truck in response to a call from a rural region, and an ad for a sedan in response to a call from an urban location, also providing dealer information and local promotions.