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Pop-Up Ad King, Wireless Camera Seller X10 Files for Bankruptcy

Authored by Mark Hefflinger on October 23, 2003 - 10:24am.
San Francisco -- X10 Wireless Technology, the seller of miniature wireless video cameras that launched one of the most massive pop-up ad campaigns ever on the Internet, has filed for Ch. 11 bankruptcy with the U.S. Bankruptcy Court for the Western District of Washington. CNET News.com reported that X10 this week was ordered to pay $4.3 million in damages to a company, Advertisement Banners.com, which sued X10 for using its technology that serves "pop-under" ads without authorization. Kent, Wash.-based X10 said its assets were between $1 million and $10 million, and that it owed creditors between $10 million and $50 million.
tags: Pop-Up | Bankruptcy | King | Wireless Camera | X10 |