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Microsoft Debuts $279 "Family-Friendly" Xbox 360

Authored by Mark Hefflinger on October 23, 2007 - 11:37am.

Redmond, Wash. - Microsoft on Tuesday introduced a new family-friendly Xbox 360 bundle, while will retail for $279 and come with five family-friendly game titles.

tags: Games | TV | Microsoft | Nickelodeon | Xbox Live | Warner Bros | Xbox 360 Arcade |

Buzz Watch: Toyota Yaris Advergame Is Live On Xbox Arcade

Authored by Jay Baage on October 12, 2007 - 8:40am.
In-game advertising took a leap forward with Toyota's Wednesday release of its Xbox Live Arcade Advergame. It is a far cry from the usual in-game billboard; it provides a full scale sponsored game featuring virtual Toyota Yaris cars. Players can download the game for free and get behind the wheel of one and shoot enemies with a tentacle rooted in the car's hood, collecting loose coins, and unlocking a dozen new Xbox Live achievements along the way. Cool, but will it sell any real cars?
tags: Games | Internet | Marketing | Xbox 360 Arcade | Toyota Yaris |