Social Networking

Indie Label Collective Merlin Signs MySpace Music Deal

Authored by Mark Hefflinger on November 23, 2009 - 9:00am.
Los Angeles - MySpace Music, the joint venture between the News Corp.-owned (NYSE: NWS) social network and the major record labels, on Monday announced a global licensing agreement with Merlin, which represents independent labels accounting for 10% of global music sales. The parties did not say whether Merlin received any equity stake in MySpace Music, although Merlin did note that they have agreed on an "indie participation plan" for Merlin labels and artists, representing "an opportunity to participate in and benefit from the financial growth of MySpace Music with very minimal threshold qualifications."

MySpace to Acquire imeem Music Streaming Service

Authored by Mark Hefflinger on November 19, 2009 - 9:29am.
Los Angeles - News Corp.'s (NYSE: NWS) MySpace has agreed to acquire streaming music service imeem for an undisclosed sum, although sources told CNET News.com that the deal is valued at about $8 million. The deal reportedly includes a payment of $1 million in cash, as well as earn outs and accounts receivable.

Microsoft: 2 Million Xbox Live Users Accessing Facebook

Authored by Mark Hefflinger on November 24, 2009 - 10:23am.
Redmond, Wash. - Microsoft (NASD: MSFT) said that at least 2 million Xbox Live users have logged into Facebook over the past week, taking advantage of new integration of social media sites into the online game service, CNET News.com reported. Xbox Live claims 20 million total users. While no similar figures were given for Twitter logins, Microsoft spokesman David Dennis also told CNET that 1.7 million Xbox Live users had visited the company's new Zune marketplace to watch video.

Attentio Nabs $786K for Social Media Monitoring Tools

Authored by Mark Hefflinger on November 24, 2009 - 9:03am.
Brussels, Belgium - Attentio, a developer of social media monitoring services for brands and companies, has raised $786,000 in financing from SRIB/GIMB, TechCrunch reported.

Russian Online Game Developer Nival Network Gets $5 Million

Authored by Mark Hefflinger on November 24, 2009 - 8:56am.
Los Angeles - Nival Network, a Russia-based developer of online games, has raised $5 million in new financing from an unnamed investor, TechCrunch reported.

Facebook, Zynga Face Class Action Suit Over Offer-based Ads

Authored by Mark Hefflinger on November 23, 2009 - 11:35am.
Sacramento, Calif. - A class action suit has been filed against Facebook and social network gaming firm Zynga, over "offer-based" advertisements that allegedly resulted in users being billed for unwanted services, Valleywag reported.

Study: Online Video Ads Less Effective on Social Networks

Authored by Mark Hefflinger on November 23, 2009 - 9:36am.
Los Angeles - Online video advertising is more effective on content sites and within email than it is when place on social networking and video game-related sites, according to a report from Eyeblaster, a provider of third-party online ad distribution.

Report: Video Viewing on Social Media Sites Doubles in Year

Authored by Mark Hefflinger on November 20, 2009 - 9:56am.
New York - Internet users now spend nearly double the amount of time watching videos on social networking sites than they did just one year ago, according to newly released figures from Nielsen.

MySpace Debuts Music Charts

Authored by Mark Hefflinger on November 19, 2009 - 11:54am.
Los Angeles - News Corp.'s (NYSE: NWS) MySpace on Thursday introduced its own MySpace Music Charts, which will provide data on the most popular music amongst MySpace Music users. The charts will run across all genres, and include real-time data on current trends.

Adknowledge Buys Ad Network Unit of SocialMedia.com

Authored by Mark Hefflinger on November 19, 2009 - 9:59am.
Kansas City, Mo. - Adknowledge, a provider of behavioral online advertising services, announced on Thursday that it has acquired the advertising business of SocialMedia.com.

Facebook Alters Privacy Policy

Authored by Mark Hefflinger on November 18, 2009 - 1:24pm.
Palo Alto, Calif. - Facebook has instituted a new privacy policy, following a comment period during which some 7,000 of the service's 300 million users provided feedback on the proposed changes. The company simplified the language of the policy, and plans to add definitions of key terms, screen shots of important pages, and informational "learn more" videos.

Xbox 360, PlayStation 3 Get Facebook, Social Media Integration

Authored by Mark Hefflinger on November 18, 2009 - 12:47pm.
Foster City, Calif. - A day after Microsoft (NASD: MSFT) introduced Xbox 360 integration with social media services including Facebook, Twitter and Last.fm, Sony (NYSE: SNE) Computer Entertainment America announced its own integration of Facebook on the PlayStation 3 platform.

Burda Digital Buys 25% Stake in Business Social Network Xing

Authored by Mark Hefflinger on November 18, 2009 - 10:58am.
Hamburg, Germany - European media group Hubert Burda Media's Burda Digital unit on Wednesday announced that it has acquired a 25% stake in business-focused online social network Xing.

LimeLife Raises $1 Million for Women's Lifestyle Site

Authored by Mark Hefflinger on November 18, 2009 - 9:52am.
Menlo Park, Calif. - LimeLife, a women-focused community site offering news, entertainment and lifestyle content, has raised $1 million in new venture capital financing, PaidContent reported, citing a regulatory filing.

Report: MySpace in Talks to Acquire Music Streamer imeem

Authored by Mark Hefflinger on November 17, 2009 - 8:23am.
Los Angeles - News Corp.'s (NYSE: NWS) MySpace online social network is in "late stage negotiations" to acquire the music streaming service imeem, TechCrunch reported, citing multiple unnamed sources. Founded in 2003, San Francisco-based imeem started off as a music-focused social network application, but later shifted focus to concentrate on music streaming.

Social Network Application Developer RockYou Gets $50 Million

Authored by Mark Hefflinger on November 17, 2009 - 7:34am.
San Mateo, Calif. - RockYou, a developer of social network applications and advertising technology, has raised $50 million in its fourth round of venture capital financing from existing investor Softbank, TechCrunch reported.

Zynga Raises $15.1 Million for Casual Social Games

Authored by Mark Hefflinger on November 17, 2009 - 7:25am.
San Francisco - Zynga, a publisher of casual games on social networks, has raised $15.1 million in a third round of funding, PEHub.com reported, citing a regulatory filing. Investors include Kleiner Perkins Caufield and Byers, Foundry Group and Reid Hoffman.

Social Games Firm Playdom Acquires Green Patch, Trippert Labs

Authored by Mark Hefflinger on November 13, 2009 - 9:02am.
Mountain View, Calif. - A day after it raised $43 million in new financing, social games developer Playdom announced that it has acquired Facebook game developer Green Patch, and iPhone and social game developer Trippert Labs.

Berlin's Wooga Lands $7.5 Million for Social Games

Authored by Mark Hefflinger on November 12, 2009 - 8:11am.
Berlin - Wooga, a Berlin-based developer of games for online social networks, announced on Thursday that it has raised $7.5 million in new financing, led by Balderton Capital.

Playdom Raises $43 Million for Social Online Games

Authored by Mark Hefflinger on November 11, 2009 - 1:35pm.
Mountain View, Calif. - Playdom, a developer of online games for social networks whose titles include "Mobsters," has raised a $43 million first round of funding, led by New Enterprise Associates, TechCrunch reported.