robert | Digital Media Wire

robert

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Member for: 2 years 29 weeks

Online Profile

Full Name: Robert Spears
Title: Digital Media Consultant
Company Website: http://www.robertspears.com
City: Los Angeles
State/Province: CA
Country: United States
Professional Interests & Affiliations: Consultant, DMW, Internet, Marketing, Digital Media Wire, California, Los Angeles, Pasadena, Analytics, Online Publishing, Advertising, Business Development, Haas School of Business, Berkeley, SoCal, Drupal, Directory, Mobile, Commerce, Payments, Digital Commerce Summit, DMC2006, Red Herring, Business 2.0, University of Maryland, CMPS, Baseball, Oakland Athletics, Texas, San Antonio, Audience Development, CMS, UGC, DMFW2006, LAGAMES2006, FOTV2006, DMFE2007
Biography: Most recently Robert was VP of Publishing & Online GM for Digital Media Wire, in addition to serving as the co-chair of the Digital Commerce Summit (successor to the Micropayments Conference). At DMW, he designed, developed and launched DMW's news and community website: www.dmwmedia.com. In addition, he managed, edited, and launched DMW's inaugural Digital Entertainment & Media directory: www.digitalentertainmentdirectory.com

Prior to joining Digital Media Wire, Robert was a digital media consultant specializing in: business development & strategy; interactive marketing; content development & design; advertising sales; and analytics. Past clients of Robert’s include: MIT's Technology Review; Stanford Social Innovation Review; Council on Foreign Relations (parent of Foreign Affairs); the Robert Woods Johnson Foundation; Kid Scoop; and ContentNext (parent of PaidContent.org & MocoNews). He has been an active industry speaker, having participated at conferences such as Stanford Professional Publishing Courses, Jupiter Media, and Seybold.

Prior to his consulting work, Robert was Online GM and Chief Strategist for Business 2.0 until its acquisition by Time Warner. Under his direction, Business2.com was selected by IDC, a leading technology research firm, as a best-practice ROI case-study. Before B2.0, he was Online Product Manager at Red Herring, where he was responsible for launching several successful online features, most notably their IPO Calendar. Before his migration to digital media, Mr. Spears worked for several high-tech startups over a ten-year period in roles ranging from software engineer to product manager. He has an MBA from the Haas School of Business, University of California at Berkeley and a B.S. in Computer Science from the University of Maryland.

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